National Guard

Objective – National Guardsmen love motorcycles and must be safe while riding them so they are healthy to serve their country. Closely align with a lifestyle sport of interest and leverage it for safety, ceremony and incentivizing National Guardsmen.

Solution – Leverage the National Guard’s relationship with Michael Jordan Motorsports to bring out the local Guardsmen in formation at the race start creating pomp and ceremony. Promote safety through Guard Days motorcycle training programs across the country.

Kraft Foods Customer Trackside Entertainment & Hosting
Toyota Trackside Entertainment & Hosting
Richard Childress Skeet Shooting Event
Nabisco Richard Petty Driving Experience
National Guard Soldier VIP Experience
Jim Beam VIP Transportation & Logistics
Hershey’s Trackside Entertainment & Hosting