![Ritz-Car-&-Driver-Uniform-Design](https://live-keystonemarketing.pantheonsite.io/wp-content/uploads/2014/03/Ritz-Car-Driver-Uniform-Design1.jpg)
Objective – Highlight Nabisco’s official partnership with Stewart-Haas Racing and Tony Stewart for the 2013 NASCAR Nationwide Series race at Daytona International Speedway.
Solution – Design a car and driver uniform that would provide maximum exposure for the participating brands while on-track, packaging and POS collateral.